MARKETING WEBSITE DESIGN

Internet Marketing Services Australia provide a unique service, in that we create a “Marketing Website Design” related to your particular business niche. Most business owners have often thought a successful website depended on how pretty the site looked, how many bells and whistles it had, and the more the expensive the site the more successful the site would be. How very wrong they were, and they paid heavily for their mistake.

A Marketing Website Design has several components that it MUST have to be functional in its purpose. Firstly, you need to clearly identify what you want the website to do, what is your intent for the website?

  • Is the website to provide information only to the general public?
  • Do you want the website to capture leads that can be converted in to customers and sales?
  • Do you want the website to make Direct Sales to the general public?
  • Do you want the website to act as a landing page for somebody else’s product?

The “intent” of a website is an important first step so that you have the right website created for you and allows us to create the right Marketing Website Design for you. It is the specific function that you want the website to perform that is important to us. Internet Marketing Services Australia will create a site that matches your “intent” and therefore give you the edge over your competitors.

Your website Home Page has several seconds to capture the attention of a visiting prospect. Your Page copy or the contents of that page needs to provide enough substance to capture your prospects attention, enough relevant content for the prospect to want to read all the information on the page, and finally a call to action that you want your prospect to take. Most business websites do not contain these components and therefore suffer as a result of that.

So you need to capture your visitor’s attention, feed them relevant information and then direct them to what you want them to do. That is not an easy task to put together, however at Internet Marketing Services Australia we have experienced Marketing Designers who will create a Marketing Website Design that will incorporate the necessary elements for your website to fit in with an entire marketing campaign.

Another mistake that business owners do not know about is that every Page on your website is just as important as the Home Page. We design every Page so that it doesn’t matter which page your prospect goes to first, the equation to capture, feed and direct will still be in place. The structure of the entire website has to be done to make it easy for your prospect to navigate around to every page, and also for the search engines to crawl their way around the website to gather the necessary information they need to rank you in the Search Results.

Finally, it is important from a Marketing perspective that every page on your website is properly promoted for Google and the other major search engines. Internet Marketing Services Australia not only create a great Marketing Website Design, we also use a system to promote every content page on your website for better ranking results. Too much promotion could lead to spamming, too little could have no effect on the results. We have a proven system in place that will generate targeted traffic and rank you highly in the Search Engine Results Pages.

WHAT DO YOU DO NOW?
Enter your name and Primary email in the box on the side for a 23 minute no-obligation consultation (valued at $197) with one of our Specialist Consultants.